A high street trial has started using a payment system that recognises customers by their first name and picture via a mobile phone app.
Retailers in Richmond upon Thames are among the first to allow shoppers to leave their wallets at home and pay for items using just the PayPal app and their profile picture.
The eBay-owned company, whose parent firm is based in Luxembourg, has its UK offices in Richmond.
The app for iOS, Windows OS and Android phones highlights nearby shops and restaurants that accept PayPal before the customer checks in by clicking on the required retailer and sliding an animated pin down on their screen.
The customer’s name and photo then appears on the shop’s payment system and the retailer charges them by clicking on their image.
The customer then receives an alert on their phone to let them know how much they have paid as well as PayPal’s usual email receipt.
The new photo-based system further develops a trial payment system that has been under test in the area of south west London.
At present, only 12 merchants are using the system but it expects more than 2,000 locations will have the ability to use the app by the end of 2013.
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